From Adaptive Interfaces to Predictive Experiences

Artificial intelligence is no longer a behind-the-scenes technology – it’s becoming an active participant in how users experience design. Among all the machine learning programs shaping this transformation, OpenAI’s GPT series stands out as the most significant.

Unlike earlier AI systems trained for narrow tasks, GPT models learn language, reasoning, and context – capabilities that are quietly rewriting the foundations of user interaction, design systems, and digital empathy.