Case Study: Google Glass — First Impressions from the Launch

Date: June 27, 2012

I just left the I/O Conference where Google Glass was launched, and the energy in the room was palpable. Walking into the event, it was clear that Google wasn’t just unveiling a product – they were unveiling a vision of the future.

From the moment the demo started, you could feel the excitement – designers, tech journalists, and early adopters leaned forward as the Glass prototype lit up, floating information subtly in the user’s line of sight. It was quietly futuristic, almost surreal, like stepping into a sci-fi set where the interface disappears into your reality.

The Reveal: Seeing the Future of Communication